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                                                                                     Media and Terrorism———227


                                                                   of the Unabomber, an ecoterrorist who for years had
                                                                   mailed bombs to people, killing three. The publication
                                                                   of the manifesto generated tremendous controversy,
                                                                   but among its readers was David Kaczynski, who
                                                                   realized that his brother, Theodore, probably wrote it.
                                                                   David Kaczynski contacted the FBI, and the Una-
                                                                   bomber, who had eluded authorities for 18 years, was
                                                                   arrested in Montana in 1996.
                                                                     Indeed, not all terrorists seek media attention in the
                                                                   first place. State terrorism, for example, is usually
                                                                   conducted in secret. In countries where the govern-
                                                                   ment relies on terrorism to maintain power, the media
                                                                   are usually tightly controlled and prevented from
                General Tommy R. Franks, commander in chief of U.S.  publishing or broadcasting accounts of terrorist acts
                Central Command, and Secretary of Defense Donald   committed by government agents. Instead, the per-
                Rumsfeld (right) brief reporters in March 2002 on  petrators rely on word of mouth to spread the news
                the progress of Operation Anaconda, a large combat  among dissidents; consider, for example, the more than
                operation against Taliban and Al Qaeda forces in   13,000 people killed or “disappeared” during Argen-
                the Shahikot Mountains of eastern Afghanistan.     tina’s “Dirty War” in the 1970s.
                Source: U.S. Department of Defense photograph by R. D. Ward.  Extremely radical groups dedicated to the elimi-
                                                                   nation of a particular enemy tend to be more or less
                had largely been ignored by the international      indifferent to how the public perceives them, especially
                community.                                         if they consider the average consumer of the main-
                  Such terrorism was nothing new, but advances in  stream media as the enemy. The 1990s saw the rise of
                media technology meant that by the early 1970s, it  such groups, which conduct attacks designed to maxi-
                was occurring on a global stage. For example, the  mize casualties and do not take credit for them.
                1972 Olympic Games held in Munich, Germany, were     But many terrorist groups deliberately seek media
                the first to be televised live around the world, thanks  coverage and attempt to manipulate that coverage so
                to the now-commonplace use of satellites to broadcast  they will appear in a positive light. Attacks by these
                television signals. During the games, a radical splinter  groups may be designed to attract maximum public-
                group of Al Fatah called Black September raided the  ity but result in relatively few casualties, since large
                compound housing Israeli athletes. The group killed  numbers of casualties will turn public opinion against
                two athletes and took nine hostage; those nine were  the group.
                killed during a botched getaway. The horrific events  Some groups have demonstrated considerable savvy
                were broadcast worldwide as they happened, making  in seeking media attention. In the 1970s, the left-wing
                a formerly obscure group instantly famous, or infa-  Red Brigades of Italy habitually released communiqués
                mous—the group was even featured fictitiously plot-  to newspapers on Wednesdays and Saturdays because
                ting a blimp attack on the Super Bowl in the 1976  the  Thursday and Sunday editions of Italian news-
                movie thriller Black Sunday.                       papers have a wider circulation.  The communiqués
                  But such media attention does not always benefit  were released to several newspapers to create a com-
                the group or its cause. Simply because the public now  petitive pressure to publish, and they were released late
                knows about a group does not mean that its cause   in the day to give reporters less time to solicit a critical
                will be embraced. Support for the Palestinian cause is  response from people opposed to the Red Brigades.
                tepid in the United States, for example, despite the  The Red Brigades also engaged in another com-
                relatively heavy coverage Middle Eastern terrorism  mon tactic for manipulating the media: attacking crit-
                receives in the U.S. media.                        ical reporters and editors. Especially in Latin America
                  In addition, disseminating information about terror-  and Africa, journalists are likely targets for assassina-
                ists through the media can lead to their apprehension.  tion, kidnappings, and beating by terrorists, and ter-
                In 1995, for example, the  New York  Times  and the  rorist groups have bombed newspapers and occupied
                Washington Post newspapers printed the manifesto   television and radio stations. In some cases, as with
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