Page 239 - A Handbook Genre Studies in Mass Media
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CHAPTER 9

                  to assert himself enough to make it clear to Bruno that he is opposed to
                  the idea. Thus, while Guy admits to thinking about murdering his wife,
                  Bruno simply acts on this impulse. At the conclusion of the film, Bruno
                  is arrested for the murder of Guy’s wife—the conventional ending for
                  a murder mystery. This happy ending is based on the notion of a clear
                  separation of good and evil. With this restoration of order, it is inferred
                  that Guy will marry the senator’s daughter and perhaps run for office
                  himself someday. However, the issue of Guy’s moral complicity in the
                  crime is never resolved, which undermines the film’s formulaic “happy”
                  ending.
                    This duality of good and evil in humans is also found in more current
                  films such as Batman Begins (2005) and Star Wars: Episode III—Revenge
                  of the Sith (2005). Caryn James observes that “the conflicts [in these films]
                  are not simply about good guys and bad guys, or even good versus evil,
                  always the elements of broadly framed fantasies. With spiritual overtones,
                  and an emphasis on an eternal struggle between equally matched forces
                  of darkness and light.” 17
                    Quentin Tarantino’s Pulp Fiction (1994) presents a worldview in which
                  evil has become normalized. In the film, Vincent (John Travolta) and Jules
                  (Samuel L. Jackson) are likeable fellows who are just doing their jobs as
                  hit men. Early in the film, the two men sit in a car, having a conversation
                  about Vince’s experiences in Amsterdam. In a conversational style, Vince
                  discusses the “little differences” between living in the United States and
                  Holland. He notes that the McDonald’s Quarter Pounder with Cheese is
                  called “Cheese Royale” in Amsterdam, since the Dutch operate on the
                  metric system of measurement. The two men then begin gossiping about
                  a “co-worker” who had given the boss’ wife a foot massage and then
                  had been pushed out of a window. They enter an apartment and stop at a
                  doorway. Jules checks his watch; they are early. The two men then walk
                  down the hall and finish their conversation. They then return, enter the
                  apartment, and proceed to slaughter everyone inside. Thus, normalcy has
                  been redefined; everyone in the film is evil.

                  Genre and the Transmission of Cultural Myth

                  Cultural myths are stories that tell a culture about itself. These sets of
                  beliefs may or may not be true, but nevertheless reveal how inhabitants
                  of a country see themselves, as well as how they are seen by others.
                  Cultural myths play a fundamental role in an individual’s socialization

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