Page 33 - How to Drive the Bottom Line with People
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Introduction



             tion of my sacrifice. The next time you see a member
             of the military in uniform, note the ribbons or medals.

             They speak volumes. Decorating service members reg-
             ularly is an important part of the military’s culture.
               United is a huge believer in the importance of recog-

             nition programs. We have a standing policy that when
             leaders are not involved in a specific task, they are
             expected to write a personal note, send an e-card, or
             engage in a personal conversation to acknowledge the
             contribution of a team member.

               I am regularly surprised by the number of people
             who come up to me and make a reference to a per-
                                                                   9
             sonal note I wrote them two or three years earlier.  =

             Team members remember when leaders make the time
             to take the time.
               In my lifetime, I have had the good fortune of liv-
             ing and working in and around organizations where
             culture mattered. Long before my first professional

             endeavor, my family’s culture of love and support
             proved a wonderful blessing. Essentially, all the ele-
             ments of a great childhood and upbringing sur-

             rounded me.
               One of the blessings I enjoyed most was the oppor-
             tunity to get to know my grandparents. My maternal
             grandparents lived in Plains, Texas. My grandfather,
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