Page 122 - Communication and Citizenship Journalism and the Public Sphere
P. 122

BEYOND BALANCED PLURALISM 111

            market place to  which  all broadcasters, both public and  private, are
                             40
            increasingly exposed.  Yet paradoxically, as regulatory policies fail to
            live up to expectations, the more appreciation there has been of the role
            played by  the public broadcasters in  providing culture and political
            information.
              Hans Bausch, the former head of the ARD network, who resigned
            over the issue of  state control over broadcasting, summed up  the
            condition of broadcasting regulation in the Federal Republic with some
            bitterness. He said:

              It would be  presumptuous to discover  in this labyrinthine
              confusion a concept that befitted the idea of a liberal and pluralist
              political culture in the Federal Republic. 41

            The authors would  like to acknowledge  the financial  support of  the
            Economic and Social Research Council, as part of its Programme on
            Information and Communication  Technology (PICT). All  translations
            are by the authors unless otherwise stated.

                                     NOTES

               * The changes discussed in this contribution took place in West Germany
                 prior  to unification. Broadcasting in the Eastern  Länder is now being
                 organized according to the same regulatory principles.
              1 Since 1961, there had been two  public television  channels in  West
                 Germany.  The ARD network is a consortium of nine separate stations
                 which were established by individual Länder or by inter-Land treaties.
                 (The Länder are the eleven individual states of the Federal Republic, with
                 separate jurisdiction for  broadcasting.) The  nine stations are
                 Westdeutscher Rundfunk (WDR) in  Northrhine  Westfalia,  Bayerischer
                 Rundfunk (BR) in  Bavaria,  Hessischer Rundfunk (HR)  in  Hessen,
                 Süddeutscher Rundfunk (SDR) in Baden-Württemberg,  Radio Bremen
                 (RB) in Bremen, Saarländischer Rundfunk (SR) in the Saarland, Sender
                 Freies Berlin (SFB) in West Berlin; and Norddeutscher Rundfunk (NDR)
                 established by an Inter-Land Treaty between Lower Saxony, Schleswig-
                 Holstein and Hamburg, and Süd-westfunk (SWF) established by an Inter-
                 Land Treaty between Baden-Württemberg and Rhineland-Palatinate. The
                 second channel is provided by  Zweites Deutsches  Fernsehen (ZDF)
                 which was established in 1961 by an Inter-Land Treaty signed between
                 all Länder.
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