Page 120 - Communication and the Evolution of Society
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97                          The  Development  of  Normative  Structures

         time,  bourgeois  consciousness  has  become  cynical;  as  the  social
         sciences—especially  legal  positivism,  neoclassical  economics,  and
         recent  political  theory-—show,  it  has  been  thoroughly  emptied  of
         binding  normative  contents.  However,  if  (as  becomes  even  more
         apparent  in  times  of  recession)  the  bourgeois  ideals  have  gone
         into  retirement,  there  are  no  norms  and  values  to  which  an  im-
         manent  critique  might  appeal  with  [the  expectation  of]  agree-
         ment.  On  the  other  hand,  the  melodies  of  ethical  socialism  have
         been  played  through  without  result.  A  philosophical  ethics  not
         restricted  to  metaethical  statements  is  possible  today  only  if  we
         can  reconstruct  general  presuppositions  of  communication  and
         procedures  for  justifying  norms  and  values.®
           In  practical  discourse  we  thematize  one  of  the  validity  claims
         that  underlie  speech  as  its  valzdity  bas7s.  In  action  oriented  to
         reaching  understanding,  validity  claims  are  ‘always  already’  im-
         plicitly  raised.  These  universal  claims  (to  the  comprehensibility
         of  the  symbolic  expression,  the  truth  of  the  propositional  content,
         the  truthfulness  of  the  intentional  expression,  and  the  rightness
         of  the  speech  act  with  respect  to  existing  norms  and  values)  are
         set  in  the  general  structures  of  possible  communication.  In  these
         validity  claims  communication  theory  can  locate  a  gentle  but
         obstinate,  a  never  silent  although  seldom  redeemed  claim  to
         reason,  a  claim  that  must  be  recognized  de  facto  whenever  and
         wherever  there  is  to  be  consensual  action.’  If  this  is  idealism,
         then  idealism  belongs  in  a  most  natural  way  to  the  conditions
         of  reproduction  of  a  species  that  must  preserve  its  life  through
         labor  and  interaction,  that  is,  also  by  virtue  of  propositions  that
         can  be  true  and  norms  that  are  in  need  of  justification.®
           c.  Not  only  are  there  connections  between  the  theory  of  com-
         municative  action  and  the  foundations  of  historical  materialism;
         in  examining  individual  assumptions  of  evolutionary  theory,  we
         run  up  against  problems  that  make  communications-theoretical
         reflections  necessary.  Whereas  Marx  localized  the  learning  pro-
         cesses  important  for  evolution  in  the  dimension  of  objectivating
         thought—of  technical  and  organizational  knowledge,  of  instru-
         mental  and  strategic  action,  in  short,  of  productive  forces—there
         are  good  reasons  meanwhile  for  assuming  that  learning  processes
         also  take  place  in  the  dimension  of  moral  insight,  practical  knowl-
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