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01Consuming Media  10/4/07  11:17 am  Page 33










































                     FIG. 1.6. Surrounded by blue clouds above the Hollywood Stairs is this nostalgic portrayal of
                     Solna’s cultural past.
































                     FIG. 1.7. The Hollywood Stairs lead to the upper level of the mall.Their name and design
                     refer to the ‘dream factory’ and to Solna’s history of film production.


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