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Discursive Testing: The Public Sphere and its Critics  37

                                  or can’t because they are ignored by the media and other public
                                  sphere institutions remains a pressing one today. We are not well
                                  served by a model of the public sphere that simply substitutes praxis
                                  for discourse at its core.
                                    A more recent Marxist reading of Structural Transformation was
                                  offered by the communications scholar, Nicholas Garnham. On
                                  balance, Garnham is more sympathetic to, than critical of, the
                                  Habermasian conception of the public sphere. The virtues he ascribes
                                  to it are substantial:

                                    Its first virtue is to focus upon the indissoluble link between the institutions
                                    and practices of mass communication and the institutions and practices
                                    of democratic politics. Most study of the mass media is simply too media-
                                    centric … The second virtue of Habermas’s approach is to focus on the
                                    necessary material resource base for any public sphere … Its third virtue is
                                    to escape from the simple dichotomy of free market versus state control that
                                    dominates so much thinking about media policy. Habermas … distinguishes
                                    the public sphere from both state and market and can thus pose the question
                                    of the threats to democracy … coming from both the development of an
                                    oligopolistic capitalist market and from the development of the modern
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                                    interventionist welfare state.
                                  Garnham also admires the sharp pertinence of Habermas’s thesis

                                  to trends, three decades later, of intensified deregulation of the
                                  media industries and the now almost taken-for-granted view of
                                  information and culture as a ‘privately appropriable commodity’
                                  rather than a ‘public good’. By highlighting the importance of
                                  civil society institutions which are independent of both state and
                                  market, a text like Structural Transformation could, Garnham suggests,
                                  inspire the Left to break out from the trap of the free-press model,
                                  based on the ideology of a free market place of ideas, which it has
                                  often found diffi cult to critique when the dangers of state interests
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                                  commandeering the media seem to lurk on the other side.  The
                                  ‘public sphere’ concept offers a third term usually lost in the discursive
                                  and regulatory switches between state control and marketisation.
                                    Garnham also claims that Habermas’s thesis requires some
                                  reformulation in order to render it relevant ‘to the conditions of large-
                                  scale societies in which both social and communicative relations
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                                  are inevitably mediated through time and space’.  Although I
                                  explore the question of mediation in Chapter 4, what concerns us
                                  here is Garnham’s argument that, by comparison with the face-to-









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