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Chapter 3 • Enterprise Systems Architecture  85


                  Magnet                                         Neural Networks
                  (Random choice, personal                       (Connectivity for goals,
                  enrichment, and personal                       structured choice, and
                  productivity focus)                            corporate productivity
                                                                 focused)




                  Inward –                                          Outward –
                  Outward                                         Inward Branding
                  Branding                   WIPRO
                                           Self-Service
                                            Solution


                  Channel W                                      Camp W
                  (unlimited choice of                           (Corporate cause, forced
                  personal enrichment                            set of choices, structure
                  and fun at                                     fun)
                  workplace)
                 EXHIBIT 3-1 Wipro: Self-Service Strategies



              their employees that provided various personal and organizational programs normally
              found on a company’s Intranet. Wipro’s solution used two main drivers: bonding (as
              mentioned earlier) and employee focus.
                   The implementation of Channel [W] was important to Wipro because, in an effort to
              eliminate steps, approvals, forms, and the like, Wipro would be able to free up time for their
              employees, which in today’s market is a very valuable resource. In order to implement this
              capability an ERP self-service design was needed. Wipro identified their self-service objec-
              tives as: (1) increase information access; (2) enable strategic HR; (3) reduce administrative
              costs; (4) eliminate process steps, approvals, and forms; and (5) improve service to employees
              and managers. On the technical side of things, Wipro’s software solution for Channel [W] was
              Web-based: HTML, JavaScript, JSPs, Oracle 8i, and Netscape Enterprise Server 4.0 or 4.1. In
              addition, the implementation process has been gradual since its genesis in 2000.
                   Wipro considers the Channel [W] self-service strategy a success because they
              methodically achieved the following self-service success factors: (1) collaboration among
              HR and IT; (2) adequate budgeting or funding; (3) CEO/high-level executive commitment;
              (4)  strategic  plan  that  prioritizes  applications;  (5)  process  design  or  reengineering;
              (6)  marketing–employee  communications;  (7)  corporate  standards  for  technology
              solutions; (8) business case; (9) any time and any place access; (10) metrics; (11) consis-
              tent look and feel; and (12) consistent interface across media. These success factors,
              however, are not the only method of measuring Channel [W]’s worth. Wipro has also been
              evaluating the quantitative business side by measuring costs, returns, cycle time, and so on
              to understand the complete value of this project. Even though this is a self-evaluation of
              Wipro’s internal self-service implementation, their report seemed thorough and objective,
              especially toward the conclusion when tables identified various IT applications used to
              show their progress.
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