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Essentials Series
The Essentials Series was created for busy business advisory and corporate
professionals.The books in this series were designed so that these busy pro-
fessionals can quickly acquire knowledge and skills in core business areas.
Each book provides need-to-have fundamentals for those profes-
sionals who must:
• Get up to speed quickly, because they have been promoted to a
new position or have broadened their responsibility scope
• Manage a new functional area
• Brush up on new developments in their area of responsibility
• Add more value to their company or clients
Other books in this series include:
Essentials of Accounts Payable, Mary S. Schaeffer
Essentials of Capacity Management, Reginald Tomas Yu-Lee
Essentials of Cash Flow, H.A. Schaeffer, Jr.
Essentials of Corporate Performance Measurement, George T.
Friedlob, Lydia L.F. Schleifer, and Franklin J. Plewa, Jr.
Essentials of Cost Management, Joe and Catherine Stenzel
Essentials of CRM:A Guide to Customer Relationship
Management, Bryan Bergeron
Essentials of Credit, Collections, and Accounts Receivable,
Mary S. Schaeffer
Essentials of Financial Analysis, George T. Friedlob and
Lydia L.F. Schleifer
Essentials of Intellectual Property, Paul J. Lerner and
Alexander I. Poltorak
Essentials of Shared Services, Bryan Bergeron
Essentials of Supply Chain Management, Michael Hugos
Essentials of Trademarks and Unfair Competition, Dana Shilling
Essentials of Treasury and Cash Management, Michele Allman-
Ward and James Sagner
For more information on any of the above titles, please visit
www.wiley.com.