Page 112 - Executive Warfare
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EXECUTIVE W ARF ARE



            Fiorina dealt with this by storming the man’s office: “I startled him....
         He started to get up. I said, ‘Sit down,’ and strode quickly to his desk and
                                       stood beside it as close to him as possi-
                                       ble. I literally towered over him.” After
                 USE
                                       getting the man to admit she’d never
                 DISINFORMATION
                                       taken credit for anyone else’s work, she
                 TO TRICK DOUBLE
                                       ended by telling him, “From now on, if
                 AGENTS INTO
                                       you want to say something behind my
                 REVEALING
                                       back, you’d better be willing to say it to
                 THEMSELVES.
                                       my face.”
                                         An admirably direct way of dealing
         with the problem—but in my experience, openly confronting an enemy
         and telling him that you are a good person, so cut it out, almost never
         works. Shame tends not to be much of a deterrent with people who are
         this underhanded. Knowing that you know doesn’t embarrass them as
                                       much as it drives them underground
                                       and makes them even more devious.
                 OPENLY
                                         So what about retaliating in kind?
                 CONFRONTING AN
                                       The temptation that one has to resist is
                 ENEMY AND
                                       starting nasty rumors about people
                 TELLING HIM THAT
                                       who’ve spread nasty rumors about you.
                 YOU ARE A GOOD
                                       This is a real test of self-discipline. If
                 PERSON, SO CUT IT
                                       you do it, the rest of the organization
                 OUT, ALMOST
                                       sees that you are no better than your
                 NEVER WORKS.
                                       foes. So don’t.
                                         The best way to deal with a really
         treacherous peer is to discredit her so that the next time she says something
         ugly about you, it simply splashes back.
            Let me tell you about my own experience with a peer who turned out
         to be a particularly subtle and malicious enemy. For years, I’d had these
         embarrassing problems.Any time I sent an e-mail critical of what was hap-
         pening anywhere in the company, it would somehow find its way to the



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