Page 73 - Fearless Interviewing How To Win The Job By Communicating With Confidence
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Fearless Interviewing
                    I bet you’re in front of a computer just about now and ready to
                    launch the hunt! Let’s pick a relatively easy company to research
                    first, such as a large Fortune 500 company.
                                          Company Web Sites
                    Almost every large company has a Web site (usually www.their-
                    companyname.com). Many medium and very small (even one-
                    person) companies also have a presence on the Web. The key is
                    finding them.
                         Some companies will have Web sites with initials that stand
                    for the name such as www.abc.com standing for “American
                    Business Center.” Instead of guessing, though, I suggest that
                    you save time and go to a major search engine like Google
                    (www.google.com) and enter the company name (in full) as your
                    search term. This will bring you directly to a link you can click on
                    to go to the company Web site.
                         Explore the site. Notice both the content and the “feel” of the
                    site. Is it leaning toward a traditional type of design or toward a
                    bold modern design? This alone may tell you a little bit about the
                    personality of the company. What is the company message or
                    mission? Does it have a slogan or catch phrase that reveals its phi-
                    losophy? What products or services does it offer? How large is the
                    company, and when was it founded? Who is the CEO or some of
                    the other executive members?
                         Are there any names of women in those ranks? Is it very, or
                    not at all, important to you that women be leaders of a company
                    this size? Where does the company appear to be moving? Is it
                    announcing any new product or service lines? What is the gen-
                    eral feeling or attitude it seems to project regarding its cus-
                    tomers? How about its employees?


                                   Company Mission Statements

                    Steven Beasley, one of the leading researchers and lecturers on
                    competencies in the world, counsels job candidates to “align their
                    competencies with the mission of the company” for the best interview-
                    ing results.
                         Here’s an actual mission statement from a leading Internet
                    company that clearly spells out some of the competencies it

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