Page 29 - Materials Chemistry, Second Edition
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24                   2. Sustainability, sustainable development, and business sustainability



















































                 FIG. 2.1  The figure represents the different capital substitutability scenarios based on a very weak, strong, or very
                 strong sustainability approach. (Credits: Marta Avesani)

                 irreversibility of that specific form of capital regeneration. The very strong sustainability ap-
                 proach is the more prudent model not allowing any substitutability.
                   The three-pillar approach is the most widely known one. It underlines the importance
                 of addressing the economic, environmental, and social dimensions of sustainable develop-
                 ment simultaneously because of their urgency, inter-dependency, and interconnection
                 (cf. Giddings et al., 2002 for a graphic representation). As a consequence, according to this
                 view, the three focuses are equally important and must be equally weighed. Some weak
                 points are also acknowledged. First of all, a risk is supposed for a technical fix approach
                 in coping with sustainable development issues (Giddings et al., 2002); that is to say that
                 the model, though showing the interconnection about different dimensions, is unlikely to tear
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