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It Starts with You

                  to solve a multivariate optimization problem with no clear solution.
                  Companies that don’t get it right are gone before breakfast.
                    Managers and employees alike share the same issue at the indi-
                  vidual level. They no longer deliver a completed to-do list to a single
                  superior. Rather, multiple supervisors and customers compete for
                  their time and attention. They are given a greater workload than any
                  one person can complete, and they often get unclear and/or highly
                  variable direction as to what is most important. To be successful, they
                  must interact with a variety of other people; frequently they must also
                  mobilize staff and resources not under their direct control.
                    Those in management or leadership at any level face additional
                  problems. They are the pivot points in the information economy, and
                  they are barraged with requests for information and data from all
                  sides. In the meantime, they must learn not only to thrive within this
                  complex new world themselves, but to enable others to thrive within
                  it as well.
                    What’s happened? Whether or not we’ve changed, our positions
                  have. We are now in the early information age. Thanks to the ready
                  availability of an infi nite amount of information, and the new mar-
                  ket requirement that all of it be used intelligently in our business
                  decisions, the picture looks a lot more like the complex structure in
                  Figure 1.2 than the straightforward model from Figure 1.1.
                    Leaders expect every piece of information generated in any part of
                  the organization to be used in other parts. Each worker has changed
                  from a point in a process to a node in a network, sitting at the inter-



                     Quick Video: Burn Your Org Chart

                     Visit www.MakeWorkGreat.com for a short video segment about how
                     the onset of the information age has changed the structure of the
                     workplace. This is also an easy bit of information to share if you’re
                     trying to describe the contents of this chapter to a trusted friend or
                     colleague.





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