Page 15 - How Cloud Computing Is Transforming Business and Why You Cant Afford to Be Left Behind
P. 15

INTRODUC TION



                 makes up a quarter of the expense of running a data center;
                 cloud data centers take advantage of low-cost energy sites. The
                 enterprise data center, with its need to be close to headquar-
                 ters or manufacturing, can’t do that.
                     Granted, some claim that “the cloud” is just another cycle
                 in our seemingly endless series of technology enthusiasms,

                 only to be followed by disappointment. Gartner says that “the
                 cloud” is at the peak of its “hype” cycle, where the highest
                 hopes are invested in it, and at the same time, it’s at the top of
                 the list of innovations likely to be adopted in the coming year.
                 That in itself is a rare convergence.
                     The last hype cycle brought us the dot-com boom, followed
                 by an even more dramatic bust. That boom reflected a fever

                 for Web traffic and led to investment in sites meant to attract a
                 million visitors a week, with imaginary profits to follow. The
                 cloud is more real than the dot-com boom.
                     The cloud is a set of major productivity gains in comput-
                 ing, each of which is a multiplier of standard computer power
                 in its own right. These multipliers are converging in this new
                 style of data center, combined with a new empowerment of the
                 end user. We are close to moving beyond the world of known
                 computing patterns into a field of dreams, where such data

                 centers are built partly in the belief that end users will not be
                 able to resist their raw compute power or the powerful serv-
                 ices that will be created there. I believe that at some point,
                 these data centers will be linked together, backing each other
                 up over the Internet until the old Sun Microsystems dictum,
                 “the network is the computer,” finally comes true. This self-
                 reinforcing grid of computer power will reach out to end



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