Page 205 - How Cloud Computing Is Transforming Business and Why You Cant Afford to Be Left Behind

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CALCULATING

THE FUTURE

Shorter lines of communication, deeper background rela-
tionships between employees, and more shared knowledge of
the company up and down the ranks—that’s a reorganized
business, one that is better able to cope with the changes that
are sure to come its way.

Cloud computing isn’t required if a company is to accom-
plish all this but it’s an enabler of much of it. And if it works
that way inside the company, why can’t the cloud do some-
thing similar for those important relationships outside the
company, especially that key one between the company and
its customers? In fact, when the cloud is used along with other
initiatives, it can do just that.

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