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References 131

RESEARCH DESIGN EXERCISE

Consider that you want to learn more about how people use USB portable storage,
as compared to network/cloud-based storage (in web accounts) or storage on their
computer hard drives. More specifically, you want to learn how children and young
adults (aged 10–18) and older users (aged 65–85) use these storage devices. You
want to learn more about which devices individuals prefer and in what situations they
use them. Would you use probabilistic or nonprobabilistic sampling? What questions
might you ask? Come up with at least five questions. How would you structure the
survey? Would you use contingent questions? How would you pretest the survey?
How would you ensure that you receive a sufficient number of responses?

REFERENCES

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