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338    PART 5 • KEY STRATEGIC-MANAGEMENT TOPICS


                                      forum for giving orders and directions rather than for discussing problems or participating
                                      in decision making. Mexican workers want to be closely supervised, cared for, and
                                      corrected in a civil manner. Opinions expressed by employees are often regarded as back
                                      talk in Mexico. Mexican supervisors are viewed as weak if they explain the rationale for
                                      their orders to workers.
                                         Mexicans do not feel compelled to follow rules that are not associated with a particu-
                                      lar person in authority they work for or know well. Thus signs to wear earplugs or safety
                                      glasses, or attendance or seniority policies, and even one-way street signs are often
                                      ignored. Whereas Americans follow the rules, Mexicans often do not.
                                         Life is slower in Mexico than in the United States. The first priority is often assigned
                                      to the last request, rather than to the first. Telephone systems break down. Banks may
                                      suddenly not have pesos. Phone repair can take a month. Electricity for an entire plant
                                      or town can be down for hours or even days. Business and government offices may open
                                      and close at odd hours. Buses and taxis may be hours off schedule. Meeting times
                                      for appointments are not rigid. Tardiness is common everywhere. Effectively doing
                                      business in Mexico requires knowledge of the Mexican way of life, culture, beliefs, and
                                      customs.
                                      The Japanese Culture
                                      The Japanese place great importance on group loyalty and consensus, a concept called Wa.
                                      Nearly all corporate activities in Japan encourage Wa among managers and employees. Wa
                                      requires that all members of a group agree and cooperate; this results in constant discus-
                                      sion and compromise. Japanese managers evaluate the potential attractiveness of alterna-
                                      tive business decisions in terms of the long-term effect on the group’s Wa. This is why
                                      silence, used for pondering alternatives, can be a plus in a formal Japanese meeting.
                                      Discussions potentially disruptive to Wa are generally conducted in very informal settings,
                                      such as at a bar, so as to minimize harm to the group’s Wa. Entertaining is an important
                                      business activity in Japan because it strengthens Wa. Formal meetings are often conducted
                                      in informal settings. When confronted with disturbing questions or opinions, Japanese
                                      managers tend to remain silent, whereas Americans tend to respond directly, defending
                                      themselves through explanation and argument.
                                         Most Japanese managers are reserved, quiet, distant, introspective, and other oriented,
                                      whereas most U.S. managers are talkative, insensitive, impulsive, direct, and individual
                                      oriented. Americans often perceive Japanese managers as wasting time and carrying on
                                      pointless conversations, whereas U.S. managers often use blunt criticism, ask prying ques-
                                      tions, and make quick decisions. These kinds of cultural differences have disrupted many
                                      potentially productive Japanese–American business endeavors. Viewing the Japanese
                                      communication style as a prototype for all Asian cultures is a stereotype that must be
                                      avoided.
                                      Communication Differences Across Countries
                                      Americans increasingly interact with managers in other countries, so it is important to
                                      understand foreign business cultures. Americans often come across as intrusive, manip-
                                      ulative, and garrulous; this impression may reduce their effectiveness in communica-
                                      tion. Forbes recently provided the following cultural hints from Charis Intercultural
                                      Training:

                                      1.  Italians, Germans, and French generally do not soften up executives with praise
                                          before they criticize. Americans do soften up folks, and this practice seems manipu-
                                          lative to Europeans.
                                      2.  Israelis are accustomed to fast-paced meetings and have little patience for American
                                          informality and small talk.
                                      3.  British executives often complain that American executives chatter too much.
                                          Informality, egalitarianism, and spontaneity from Americans in business settings
                                          jolt many foreigners.
                                      4.  Europeans feel they are being treated like children when asked to wear name tags
                                          by Americans.
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