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22     Part 1  •  SyStemS analySiS FundamentalS

                                         of boundaries that allow or prevent interaction between various departments and elements of
                                         other subsystems and environments; and the existence of internal environments characterized
                                         by degrees of openness and closedness, which might differ across departments, units, or even
                                         systems projects.
                                         Virtual Organizations and Virtual Teams
                                         Not all organizations or parts of organizations are visible in a physical location. Entire organiza-
                                         tions or units of organizations can now possess virtual components that permit them to change
                                         configurations to adapt to changing project or marketplace demands. Virtual enterprises use net-
                                         works of computers and communications technology to bring people with specific skills together
                                         electronically to work on projects that are not physically located in the same place. Information
                                         technology enables coordination of these remote team members. Often virtual teams spring up in
                                         already-established organizations; in some instances, however, organizations of remote workers
                                         have been able to succeed without the traditional investment in a physical facility.
                                             There are several potential benefits to virtual organizations, such as the possibility of reducing
                                         costs of physical facilities, more rapid response to customer needs, and helping virtual employees
                                         to fulfill their familial obligations to growing children or aging parents. Just how important it will
                                         be to meet the social needs of virtual workers is still open to research and debate. One example of
                                         a need for tangible identification with a culture arose when students who were enrolled in an online
                                         virtual university, with no physical campus (or sports teams), kept requesting items such as sweat-
                                         shirts, coffee mugs, and pennants with the virtual university’s logo imprinted on them. These items
                                         are meaningful cultural artifacts that traditional brick-and-mortar schools have long provided.
                                             Many systems analysis and design teams are now able to work virtually, and in fact, many
                                         of them marked the path for other types of employees to follow in accomplishing work virtually.
                                         Some applications permit analysts who are providing technical assistance over the Web to “see”
                                         the software and hardware configuration of the user requesting help, in this way creating an ad
                                         hoc virtual team composed of the analyst and user.

                                         Taking a Systems Perspective
                                         Taking a systems perspective allows systems analysts to start broadly clarifying and understand-
                                         ing the various businesses with which they will come into contact. It is important that members
                                         of subsystems realize that their work is interrelated. Notice in Figure 2.2 that the outputs from
                                         the production subsystems serve as inputs for marketing and that the outputs of marketing serve
                                         as new inputs for production. Neither subsystem can properly accomplish its goals without the
                                         other.
                                             Problems occur when each manager possesses a different picture of the importance of his or
                                         her own functional subsystem. In Figure 2.3 you can see that the marketing manager’s personal





              Figure 2.2
              Outputs from one department         Outputs from
              serve as inputs for another, such   marketing
                                                  become the inputs
              that subsystems are interrelated.   for production.




                                                                                     Marketing
                                                                      Production



                                                                                                Outputs from
                                                                                                 production
                                                                                                 become the inputs
                                                                                                 for marketing.
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