Page 70 - The extraordinary leader
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Great Leaders Make a Great Difference • 47


           The research is clear regarding the impact of leadership on desirable out-
        comes. Good leaders are substantially more effective than bad leaders, but
        great leaders make a great difference.



        The Proper Measure of “Greatness”
        For the sake of convenience, we have selected “great” leaders by examining
        the top 10 percent from a population of leaders from well-respected organi-
        zations. However, we are the first to acknowledge that this is merely for con-
        venience. The proper measure is against an objective standard, and there is
        no reason why an organization could not have 90 percent of its first-level man-
        agers or supervisors who were great, versus the arbitrary 10 percent that we
        analyzed.
           Indeed, our definition could probably be reverse engineered. When you
        could identify a leader who produced

           ● High productivity
           ● Low turnover
           ● High customer satisfaction
           ● High profitability
           ● Innovation
           ● Positive relationships with suppliers

        then you could, by definition, say this was an extremely effective leader.
        Effective leadership is best defined and measured by the results produced, not
        by simply taking a certain number from the top of a distribution.


        The Organization’s Objective

        The more “great” leaders an organization can develop, the stronger it will be.
        This is true for multiple reasons, but some of those are the following:


           ● The contribution these leaders make to the units they manage
           ● The example or role model they set for the entire organization
           ● The cumulative impact their performance has in creating an entirely
             new culture for the organization
           ● The elevated standard of performance that is set within the organization
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