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208                         Part Four: Step 3. Rehearsing a Culture of Resilience


          that would add variety to organizational life, perhaps by using some of the
          above analogues as sources of inspiration (see, for example, Jacobs, 1993).
             In addition to expanding the imaginary space with different perspectives
          and analogues, management invention might benefit from a purposeful
          exposure of its underlying assumptions. What are the beliefs or norms that
          a particular management practice such as strategic planning builds on (see,
          for example, Mason, 1969)? Or the tendency of companies to reward
          people financially for innovation suggests that their belief, potentially mis-
          guided or detrimental in implementation, is that people innovate for pecu-
          niary benefit. Identifying and setting aside, and thus neutralizing, some of
          these hidden, toxic, or orthodox assumptions is a first step toward an alter-
          native conception of the issue at hand toward developing new management
          practice. According to Ghoshal and Moran’s (1996) critique of the transac-
          tion cost theory, it offers a poor basis for management development as it
          builds on assumptions of human behavior not to be encouraged, despite or
          due to the fact that it appears, perhaps as a self-fulfilling prophecy, to
          explain organizational behavior to some extent (Frank, 1988; Bowie &
          Freeman, 1992). This raises an interesting question about the foundations
          of management development: whether the theories that best fit (current)
          reality are also the most desirable tools for developing new practice (or vice
          versa, see also McCloskey, 1988). Inventive experimentation might offer an
          avenue for building management practice on alternative, more preferable
          (Collins, 1997) theory grounds.



          EXPERIMENTATION: LEARNING-BY-TRYING


          Miner and Mezias (1996) in their review of organizational learning litera-
          ture note that “surprisingly, there is almost no research explicitly address-
          ing organizational experimentation in pursuit of inferential learning” (p. 93).
          They go on to note that while its importance has been noted by Argyris
          and Schon (1978), the conceptualization of such experimental learning and
          its distinct features are undefined. Dewey (1916), as quoted in Raelin
          (1997: 566), argued that “mere ‘doing’ or activity was not enough to pro-
          duce learning; rather, doing should become a trying, an experiment with the
          world to find out what it is like.” This is a radical departure from the
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