Page 187 - Toyota Under Fire
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TOYOT A UNDER FIRE



                 FIGURE 4.1  NUMBER OF RECALLS
              AND NUMBER OF VEHICLES RECALLED
                IN THE UNITED STATES, 2005–2010
        35
        30
        25
        20
        15
        10
         5
         0
             2005     2006    2007     2008     2009     2010

              Toyota   Chrysler  Ford  GM     Honda   Nissan
                                   a
         7000000
         6000000
         5000000
         4000000
         3000000
         2000000
         1000000
              0
                  2005    2006    2007   2008    2009    2010
               Toyota  Chrysler  Ford  GM     Honda    Nissan
                                   b


        12 and 11 recalls, respectively, and in 2009 only 9. It was the
        number of vehicles involved that made the big splash in the head-
        lines. Before 2009, Toyota was relatively low (but was never the
        lowest, nor did it claim to be) in both number of recalls and ve-
        hicles recalled compared to other automakers when we adjust for
        the size of the company.
            For Toyota, both the number of recalls and the number of ve-
        hicles recalled rose quite dramatically between 2009 and 2010—
        from 9 to 17 recalls and from 4.9 million to 6.7 million vehicles.


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