Page 185 - How to Create a Winning Organization
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The Carrot Is Mightier Than a Stick
fact, simply withholding a properly selected carrot can become a 167
most forceful punishment and powerful motivator. Its denial cre-
ates desire; the carrot becomes a stick.
Conventional carrots include money, of course, as well as ad-
vancement, awards, a corner office, or a more prominent role on
the team or in the organization. Carrots come in many forms.
However, I believe the strongest and most meaningful motivators
