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                                  ••• Cultural Analysis in Marxist Humanism •••

                  potential. Liberation from class relations is one, albeit central, aspect of this process
                  of emancipation.
                    Marcuse most explicitly forged links between a critical theory and the heritage of
                  Hegel’s idea of negative, critical thinking (Marcuse, 1941; see also Marcuse, 1936 and
                  1937). Marcuse argued that Marxism was the true inheritor of the critical tendencies of
                  the early works of Hegel, of his so-called Jena system of philosophy. He drew specific par-
                  allels between the treatment of the early works of both writers. These early works were,
                  in each case, unpublished when written. Only in the 1920s and 1930s had scholars dis-
                  covered this work and made it available: Hegel’s earliest works were first published in
                  1923 and in 1931–32, while Marx’s early manuscripts were published in 1932. Marcuse
                  saw himself and the other Frankfurt theorists as recovering the critical Hegelian dimen-
                  sion in Marx’s thought that had been denied by orthodox and revisionist Marxism.
                    This emphasis on critical theory continued into the 1950s and 1960s. Adorno,
                  working mainly on aesthetics and philosophy rather than the sociology of culture,
                  engaged in a series of debates and discussions on methodology. Faced with the chal-
                  lenge posed by the growth of non-Marxist sociology in the post-war period, Adorno
                  and others at the Institute attempted to clarify the distinctive character of critical
                  theory and its relationship to ‘bourgeois’ sociology. With other members of the
                  Institute he produced a series of papers on methodology (Adorno, 1957; 1962b), a
                  collectively authored textbook (Horkheimer et al., 1956), and a series of introductory
                  lectures (Adorno, 1968). The context for much that he wrote was the so-called ‘pos-
                  itivist dispute’. This was a debate around the nature of social science method in
                  which Adorno defended the idea of critical theory in the face of the claim by Popper
                  and some interpreters of Weber that sociology was doomed unless it rigorously and
                  systematically followed the methodology of the natural sciences. Adorno pointed to
                  the distorting and destructive consequences of this ‘positivism’ and stressed, once
                  again, the importance of negativity for critical thinking.
                    Substantively, however, Adorno’s social theory had much in common with ortho-
                  dox sociology and with the classical German sociology of Simmel and Weber. He
                  sought to integrate these ideas with contemporary American work, while also show-
                  ing that their conclusions had to be grounded in the framework that only critical
                  theory could provide. Orthodox sociology, like orthodox economics, remained too
                  closely bound to superficial appearances, failing to see them as the expressions of
                  deep-seated contradictions that had their basis, ultimately, in the relations and forces
                  of production. ‘Society’, like the parallel concept of the ‘economy’, reified realities
                  that have their foundations in the sphere of production. Critical theory, then, was
                  not a simple alternative to conventional sociology but an extension and deepening
                  of it that approached more closely the character of the social whole.


                                  Technology, Organization, and Domination


                  The substantive work carried out by the key members of the Frankfurt Institute dur-
                  ing the period of exile was organized around a fundamental insight: that the
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