Page 15 - A Handbook Genre Studies in Mass Media
P. 15
PREFACE
tion, or “looking at the arts” section) illustrate the ways in which genres
reflect, reinforce, and shape cultural attitudes and preoccupations, and
are products of historical events.
Although a familiarity with media literacy principles is helpful, this
text should provide you with the necessary theoretical tools to apply to
the study of genre. For those who would like additional discussions of
these concepts, I would refer you to the Keys and Approaches texts. For
those who are already familiar with the concepts, the brief discussion in
the text should be a helpful review.
I would like to thank my research assistants, Don Miller and Jeff
Nelson, for their support and contributions to the text.
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