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112     PART I        Overview of Accounting Information Systems

                         Ethical Issues in Business

                         Ethical standards are derived from societal mores and deep-rooted personal beliefs about issues of right
                         and wrong that are not universally agreed upon. It is quite possible for two individuals, both of whom
                         consider themselves to be acting ethically, to be on opposite sides of an issue. Often, we confuse ethical
                         issues with legal issues. When the Honorable Gentleman from the state of——, who is charged with ethi-
                         cal misconduct, stands before Congress and proclaims that he is ‘‘guilty of no wrongdoing,’’ is he really
                         saying that he did not break the law?
                           We have been inundated with scandals in the stock market, stories of computer crimes and viruses,
                         and almost obscene charges of impropriety and illegalities by corporate executives. Using covert compen-
                         sation schemes, Enron’s Chief Financial Officer (CFO) Andy Fastow managed to improve his personal
                         wealth by approximately $40 million. Similarly, Dennis Kozowski of Tyco, Richard Scrushy of Health-
                         South, and Bernie Ebbers of WorldCom all became wealthy beyond imagination while driving their com-
                         panies into the ground. Indeed, during the period from early 1999 to May 2002, the executives of 25
                         companies extracted $25 billion worth of special compensation, stock options, and private loans from
                         their organizations while their companies’ stock plummeted 75 percent or more. 1
                           A thorough treatment of ethics issues is impossible within this chapter section. Instead, the objective
                         of this section is to heighten the reader’s awareness of ethical concerns relating to business, information
                         systems, and computer technology.

                         BUSINESS ETHICS
                         Ethics pertains to the principles of conduct that individuals use in making choices and guiding their
                         behavior in situations that involve the concepts of right and wrong. More specifically, business ethics
                         involves finding the answers to two questions: (1) How do managers decide what is right in conducting
                         their business? and (2) Once managers have recognized what is right, how do they achieve it?
                           Ethical issues in business can be divided into four areas: equity, rights, honesty, and the exercise of
                         corporate power. Table 3-1 identifies some of the business practices and decisions in each of these areas
                         that have ethical implications.

                         Making Ethical Decisions
                         Business organizations have conflicting responsibilities to their employees, shareholders, customers, and
                         the public. Every major decision has consequences that potentially harm or benefit these constituents. For
                         example, implementing a new computer information system within an organization may cause some
                         employees to lose their jobs, while those who remain enjoy the benefit of improved working conditions.
                         Seeking a balance between these consequences is the managers’ ethical responsibility. The following
                         ethical principles provide some guidance in the discharge of this responsibility. 2


                         PROPORTIONALITY. The benefit from a decision must outweigh the risks. Furthermore, there must
                         be no alternative decision that provides the same or greater benefit with less risk.

                             Justice. The benefits of the decision should be distributed fairly to those who share the risks. Those
                             who do not benefit should not carry the burden of risk.

                             Minimize risk. Even if judged acceptable by the principles, the decision should be implemented so as
                             to minimize all of the risks and avoid any unnecessary risks.

                         COMPUTER ETHICS
                         The use of information technology in business has had a major impact on society and thus raises significant
                         ethical issues regarding computer crime, working conditions, privacy, and more. Computer ethics is ‘‘the


                         1 Robert Prentice, Student Guide to the Sarbanes-Oxley Act, Thomson Publishing, 2005, p. 23.
                         2 M. McFarland, ‘‘Ethics and the Safety of Computer System,’’ Computer (February 1991).
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