Page 481 - Biomedical Engineering and Design Handbook Volume 2, Applications
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APPLIED UNIVERSAL DESIGN  459

              16.2.4 Reality Check
                          Commitment to a design refers to the point at which you have invested too many resources to make
                          substantial revisions. At this point, your options may be to continue with your current design or scrap
                          it entirely. Best practice suggests that you keep your design on paper (or computer) as long as pos-
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                          sible before investing funds on the product’s manufacture. As part of good design practice, before
                          you are committed to a design, do a reality check. This is where you ensure that the features that you
                          have selected to satisfy your customers are appropriate. Simply selecting to meet the requirements
                          calculated to be of greatest importance as a result of a focus group may lead to a design that no one
                          wants. For example, you might miss the features that are commonplace and therefore expected. This
                          may result from a focus group’s failure to list important features because they assume that all prod-
                          ucts will have them. Examples include a remote control for a television, the automatic shutoff of a
                          coffee pot, the ability to fold a manual wheelchair, and the light weight of a walker. When designing
                          products for a broad population, the statistics from the quality function deployment, if improperly
                          interpreted, may lead to the production of a two-door minivan with seven sporty bucket seats that
                          cannot accommodate infant seats. However, when applied correctly, techniques such as quality func-
                          tion deployment will aid the design team in fully understanding the customers’ needs and wants. It
                          is one of many important tools that will lead to a successful, safe, and cost-effective design.

              16.2.5 Quality Function Deployment

                          Brief Overview.  Quality function deployment (QFD) is a powerful and widely used method to
                          define your customers, determine their needs, benchmark the competition, and define engineering
                          parameters and targets that, when met, will lead to a successful product. The QFD diagram, referred to
                          as the house of quality because of its shape (Fig. 16.1), provides an important view of the customers’
                          needs. Understanding your customers and the environment in which you must compete is crucial to
                          your problem definition.
                            There are variations to the house of quality. 1,3,5,7  Some people try to quantify the relative impor-
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                          tance of each requirement ; others are more qualitative. There may be multiple QFDs corresponding
                          to elements of the design process. Figure 16.1 shows a house of quality with each “room” numbered.
                          Figure 16.2 illustrates an example of the following hypothetical product: A manufacturer of toaster
                          ovens would like its next generation of products to satisfy universal design requirements. Figure 16.3




                                                            Room 5



                                                            Room 4
                                                  Room 2                  Room 3

                                         Room 1             Room 6




                                                          Room 7
                                                          Room 8

                                        FIGURE 16.1  House of quality.
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