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52                       2  An Original Business Model: The Integrated Biorefinery






















            Fig. 2.18 Changing structure of the cooperatives and joint subsidiaries


            subsidiaries are often jointly owned with other cooperatives or with
            non-cooperative industrial or banking firms 44  (c.f. Fig. 2.18).
              According to Mauget (2013), all of these economic changes can disturb the
            relationship between the cooperative and its members. One of the major challenges
            for cooperatives is without doubt that of developing their members’ “market”
            culture. They need to understand better the socio-economic environment in which
            their cooperative operates and take a more active part in the changes cooperative
            groups are undergoing. Cooperatives need then to inform and train not only their
            members but also their industrial and financial partners, to make sure each stake-
            holder understands the mind-set of the others.
              Eleven firms are present on the site of the biorefinery. However, the platform is
            much broader in scope if we take into consideration all the indirect stakeholders and
            subsidiaries (Cf. Fig. 2.19).
              The risk represented by this type of financial arrangement in terms of loss of
            power for the members, the original cooperatives and the holding groups
            (c.f. Box 2.4) does not outweigh the advantages of such arrangements. This is
            particularly true if the rules for payment of the farmers, the ratio between dividends
            and retained profit of profit retained, and the rules for changes in majority
            shareholdings are settled beforehand.












            44
             Thus, two different logics find themselves combined: cooperative and capitalist.
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