Page 31 - Anne Bruce - Building A HIgh Morale Workplace (2002)
P. 31

Business on Planet Earth, No Longer as We Know It                           11




                          • Be a manager who promotes the organization’s culture,
                             values, and mission. Model and encourage loyalty and
                             fierce commitment to a better workplace for all.

                          • Hire the people who are the right fit with your organiza-
                             tion’s community and culture. Try using Nordstrom’s rule
                             of thumb for hiring: Hire for attitude and train for skill.
                          • Coach and mentor people to their highest potential.

                             Recognize and reward results with fanfare and facilitate
                             each and every employee’s success and career growth
                             whenever possible.
                          • Integrate new hires so that they feel welcome. Eliminate
                             the corporate generation gap by doing away with employee

                             numbers that corre-
                             spond with dates of
                                                           A Feeling of Belonging
                             hire. Make new                Managers working in high
                             employees feel like           morale firms are using an effective
                             they’ve been part of          technique to create a community feel-

                             the community in              ing for new employees.They don’t
                             your organization             play by the numbers.
                                                              Too many companies assign their
                             since the beginning.
                                                           employees numbers that correspond
                          • Be an organization
                                                           to their dates of hire, thereby turning
                             everyone wants to
                                                           numbers into badges of pride and
                             work for. Build a             dividing employees. But managers
                             community reputa-             seeking to create a feeling of belong-
                             tion that goes                ing among employees can easily avoid
                             beyond culture and            falling into this corporate generation

                             tradition. Exclaim to         gap by not telling employees their hir-
                             the world that your           ing numbers.
                             organization is the
                             “employer of choice,” both internally and externally. Tell
                             the world that this is a place where people are valued,

                             treated with respect, and honored for their differences.
                             Southwest Airlines has been doing this with great success
                             for more than 30 years. The result? There’s never a
                             shortage of applicants or hopeful new hires beating down

                             their door.
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