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[[ The 9 Building Blocks

CS VP CH CR
Customer
Value
1 2 3 Channels 4 Customer
Segments Propositions Value propositions Relationships
An organization serves It seeks to solve customer are delivered to customers Customer relationships
one or several Customer problems and satisfy through communication, are established and
Segments. customer needs with distribution, and sales maintained with each
value propositions. Channels. Customer Segment.

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