Page 5 -
P. 5

Business





              Model





               Generation








               A Handbook for Visionaries, Game Changers, and Challengers

               Written by
               Alexander Osterwalder and Yves Pigneur
               Design
               Alan Smith, The Movement

               Editor and Contributing Co-Author
               Tim Clark
               Production
               Patrick van der Pijl
               Co-created by an amazing crowd of
               470 practitioners from 45 countries








               John Wiley & Sons, Inc.






          !"#$%&'(%)*+(%,,---.                                                                                                        /012034---315./-67
   1   2   3   4   5   6   7   8   9   10