Page 269 - Communication Processes Volume 3 Communication Culture and Confrontation

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‘socio-cultural programmes’ with no sufficient content to promote
societal changes. Thus, ‘popular culture’ may be manipulated to serve
alien purposes.
Paul Biot warns us against the perpetual process of recuperation
of popular cultures by dominant forces—both political and cultural.
Action Theatre itself does not evade this process. Groups, therefore,
need to be cautious and self-critical as to the continuity and clarity of
their social and artistic commitment. Actors need to remain aware of
messages sent by the spectators, and they should not run into the self-
deception of accepting new techniques for the sake of technique. ‘The
stage is a reproduction of the way the group looks at society.’

References

Bel, Andréine. 1993. ‘Crossing the River’, Dance Now, Summer: 64–70.
Jodhka, Surinder S. 2002. ‘Nation and Village: Images of Rural India in
Gandhi, Nehru and Ambedkar’, Economic and Political Weekly, 37 (32):
3343–53.
Patel, Girish. 2002. ‘Narendra Modi’s One-day Cricket. What and Why?’
Economic and Political Weekly, 37 (32): 4826–37.
Vitalis, André. 1996. ‘Citizenship and Media Usage’, in Alain His (ed.),
Communication and Multimedia for People: Moving into Social
Empowerment over the Information Highway, pp. 185–95. Paris:
Fondation Léopold Mayer pour le Progrès de l’Homme.