Page 88 - Composition in Convergence The Impact of the New Media on Writing Assessment
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TRANSFORMING TEXTS          55

        computing changes, so too must assessment. This point will be taken
        up  in greater detail in chapters 4 and 5.

             MESHING   LEARNING   OUTCOMES WITH TRANSFORMED
                            ASSESSMENT PRACTICES

        At many   colleges and universities,  the talk  about  instruction  now
        centers on "learning outcomes"; that is, what do professors or de-
        partments  expect their students to know upon finishing a class or a
        course of study? Starting  with this  point  as the base for a revised
        approach  to  writing  assessment for  online assignments,  here are
        four broadly conceived criteria that reflect the dominant  composi-
        tion and rhetorical practices found in most  writing  programs  and
        that adapt  to electronic communication but  fit with  the proposed
        assessment model:

           •  Students  demonstrate  a  critical  analysis  of  how  networked
             writing  is constructed  and  is received by  audiences in  various
             historical,  social,  and cultural  contexts.
           •  Students  exhibit  that  online writing  is a  constructive process
             that depends upon  a writer  making  certain  choices and  selec-
             tions or changing  specific elements of the text or image to  con-
             trol the message sent to the reader.
           •  Students rely on multiple forms or genres in electronic communi-
             cation  to  produce  a  range  of  teacher-assigned  and  self-selected
             projects.
           •  Students  develop the  rhetorical  and  technological techniques
             and skills necessary to write and communicate  in a  networked
             environment.

           These four criteria  can be modified to fit most  writing  programs'
        needs, as the best writing assessment tends to be localized to the de-
        mands of each institution.  For those who may be unclear as to  how
        to establish individualized criteria for their programs,  I offer  a heu-
        ristic based on my undergraduate  and graduate courses.
           First, students demonstrate a critical analysis  of how networked
        writing  is constructed and is received by audiences in various  histor-
        ical,  social, and  cultural  contexts. The following individual criteria
        are used to measure this  goal (assignments in this  section are  com-
        pleted either online or in papertext  form):
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