Page 76 - Courting the Media Contemporary Perspectives on Media and Law
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The Fate of the Iconic Sign: Taser Video        67


                             given the authority of its source and its bare bones narrative? Or will it evoke a
                             different set of cultural associations?
                                 In Taser video we have created a tool that is, truly, a weaponized picture
                             maker, capable of ―speaking‖ in the real world. It is especially powerful to us
                             because it is so semiotically rich and compelling from the combination of its
                             photographic  medium  and  point  of  view,  and,  let‘s  be  honest,  there  is  the
                             additional pleasure of the satisfaction of our voyeuristic impulses to literally
                             but safely ―be there.‖ When officers deploy tasing appropriately, it can save
                             them  and  others  from  real  harms  arising  from  dangerously  uncontrolled
                             persons.  But  the  stun  gun  is  a  tool  that  can  very  easily  be  misused.
                             Manufacturers‘ claims that such devices cause no permanent harm encourage
                             use, not just the threat of use. The fact that Electronic Control Devices leave
                             no obvious marks makes misuse seem to have no consequences. And they are
                             so easy to deploy. From anecdotal viewing of posted videos showing Tasers in
                             use by police authority, it seems that these devices are often brought out to
                             compel obedience for its own sake instead of using words either to elicit more
                             information or to persuade. With so little communicative information in play,
                             the human meaning is diminished. There are two recent stories, from different
                             states, on the Web concerning the deployment of Tasers against middle-aged
                             folks  sitting  in  the  wrong  seats  at  ball  games.  Both  seem  like  a  totally
                             unnecessary use of force [Ball_game_taser-videos].
                                 The  managerial  threat  of  tasing  described  above,  reminiscent  of  either
                             bureaucrat or parent, is another form of normalization. ―If you do not, or if you
                             do  …  I  will  tase  you….‖  The  gun  offers  immediate  enforcement,  and
                             immediate  gratification  through  the  assertion  of  power.  In  our  society  that
                             claims to observe the rule of law, do we really want police officers not only
                             enforcing  laws  but  also  delivering  punishment  without  a  full  fact-finding
                             procedure?


                                               IT’S NOT JUST A PICTURE

                                 We have come a long way from Elie Weisel‘s fantasy of using pictures to
                             punish by simply making victims visible. Wiesel shields himself from his own
                             sadistic  impulses  by  proposing  punishment  by  representation  –  effectively
                             saying to himself, ―It‘s just a picture‖. With the invention of a picturing device
                             that  actually  punishes,  that  inflicts  not  just  emotional  pain  but  extreme
                             physical  pain,  one  that  collapses  the  distance  between  a  perception  of  the
                             problem and administering punishment for it, we risk the very evidence itself
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