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54                         Chapter One

           Adorno, explains: “Freedom [through human rationality] from the blind compulsion
           of nature [here represented by the sirens’ call] does not remove compulsion alto-
           gether; instead it is won at the cost of self-blinding social and psychological compul-
           sion. Odysseus, the master, is also mastered and self-mastered. Domination over na-
           ture is paid for with the naturalization of social domination.” Jarvis, Adorno, 27.
            122. Horkheimer and Adorno, Dialectic of Enlightenment, 29.
            123. Horkheimer and Adorno, Dialectic of Enlightenment, 5.
            124. Horkheimer and Adorno, Dialectic of Enlightenment, 25. Note the parallel re-
           marks by Harold Innis: “The extension of the mathematical device as a means of
           checking discussion, and bringing it to an end by an appeal to a majority vote, offers
           little or no relief.” Harold Innis, Innis on Russia: The Russian Diary and Other Writ-
           ings, ed. William Christian (Toronto: Harold Innis Foundation, 1981), 81.
            125. Adorno, “How to Look at Television,” 136.
            126. Cook, The Culture Industry Revisited, 2.
            127. Cook, The Culture Industry Revisited, 9.
            128. Jay, The Dialectical Imagination, 41. In the preface to the new edition of Di-
           alectic of Enlightenment, Horkheimer and Adorno declared: “The core truth is histor-
           ical, rather than an unchanging constant to be set against the movement of history.”
           Horkheimer and Adorno, Dialectic of Enlightenment, ix.
            129. Jay, The Dialectical Imagination, 41.
            130. Portions of this section are based on Robert E. Babe, “Harold Innis and the
           Paradox of Press Freedom,” Fifth Estate On-Line, May 2007 http://www.fifth-estate-
           online.co.uk/criticsm/haroldinnisandtheparadox.html (accessed Dec. 15, 2007), and
           on Robert E. Babe, Canadian Communication Thought: Ten Foundational Writers
           (Toronto: University of Toronto Press, 2000), chapter 3.
            131. Harold A. Innis, The Cod Fisheries: The History of an International Economy
           (1940; reprint, Toronto: University of Toronto Press, 1954), 388.
            132. Harold A. Innis, Empire and Communications (1950; reprint, revised by Mary
           Q. Innis with a Foreword by Marshall McLuhan,  Toronto: University of  Toronto
           Press, 1972), 5–6.
            133. Harold A. Innis, The Fur Trade in Canada: An Introduction to Canadian Eco-
           nomic History (1930; new edition based on the revised edition prepared by S. D.
           Clark and W. T. Easterbrook, with a foreword by Robin W. Winks, Toronto: Univer-
           sity of Toronto Press, 1962), 15.
            134. Innis, The Fur Trade in Canada, 391.
            135. Vincent Di Norcia, “Communications, Power and Time: An Innisian View,”
           Canadian Journal of Political Science 13, no. 2 (1990): 338.
            136. Innis, The Fur Trade in Canada, 391.
            137. Innis, The Fur Trade in Canada, 110.
            138. As Innis put it, “The persistent and increasing demand for European com-
           modities led to the more rapid extermination of the beaver, to increased hostilities, es-
           pecially between Indian middlemen such as the Huron and Iroquois, to the westward
           flight of the Indians, to the spread of new cultural traits, and to further expansion of
           the trade. The pressure of tribes on the territory of the Indians to the interior was an
           additional and important cause of renewed Indian wars and destruction. Wars between
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