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10

                            How the media report race

                                   PETER BRAHAM











                                     INTRODUCTION
            Since  1948 when  the first  post-war West  Indian immigrants arrived  on the
            Empire Windrush, the number of black people resident in Britain has risen to
            more than one million. Though there has in this period been substantial white
            immigration, the word ‘immigrant’  has come to  be generally  employed  as a
            synonym for ‘black’, thereby excluding the large number of immigrants to
            Britain who are white and including the large number of black people who were
            born  here. Thus  most people would assume that a headline which read
            ‘IMMIGRANT BIRTHS UP’ would be about an increase in the black population.
            Many of the connotations of the word ‘black’ are to be found in Britain’s colonial
            past. According to Dilip Hiro for example, in most white people’s minds dark
            pigmentation is associated with ‘dirt, poverty, low social status, low intelligence,
            animal sexuality,  primitiveness, violence and  a general inferiority’ (1973,  p.
            280). If  black people arrived  in  Britain with the stigma  of  slavery and
            subordinate  colonial status  attached  to them, as  immigrants they came to be
            associated with undesirable behaviour  such as  mugging, and with  social
            problems such as urban decay, poor housing and overcrowding. The ease with
            which negative symbols  can be culled from their  colonial history and their
            present status are perfectly encapsulated in the Daily Express headline, ‘POLICE
            FIND 40 INDIANS IN BLACK HOLE’ (cited in Hartmann et al, 1974, p. 275).
              The growth in Britain’s black population has given rise to much private and
            public  debate,  to a  number of  Acts  of Parliament—some designed to control
            further  immigration and  others  to counter discrimination,  to a great deal of
            research into race relations, as well as to a great deal of conflict and hostility. It
            is against this background that the way the media report race must be considered.
            Race and immigration are very controversial issues, arousing strong emotions. It
            is therefore to be expected that media coverage will itself be controversial, that
            what is reported and the way it is reported will be very sensitive matters. This
            will be  so whether  race is approached with  caution on the grounds that it is
            potentially explosive, whether it  is  felt best  that all  the  tensions and hostility
            which surround race relations are fully aired, or whether those within the media
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