Page 370 - Culture Technology Communication
P. 370
Index 353
telecommuting, 65 “thick morality” (Walzer), 318
teledensity, as factor explaining “thin” culture, McWorld as, 295; In-
technology diffusion, 7, 98, 114; ternet as globalizing “thin” cul-
as inaccurate economic indicator, ture, 318–20
90; as correlated with GDP and “thin morality,” (Walzer), 318
fax machines, 103; as correlated “Third Culture Persons,” 24
with gender empowerment and Ticino (Italian-speaking area of
PCs, 103; as correlated with In- Switzerland), 152, 157–68
ternet diffusion, 106, 112f. See time, the Internet and conceptions
also telephone (and Internet) of, 26; at the end of the millen-
penetration in India, 297 nium (Jones), 56; cf. speed, 53;
telegraph, vii, 61 framework of—and space altered
Telegu (South Asian language), 288, by mailing lists, 139
299, 300 Time Warner, as controlling media,
telephone, vii, 58, 61; (and Internet) 80
penetration in India, 297 Ting-Toomey, (Stella), 9, 163f., 168
teleteaching, use of give-l (German translation, as part of localization,
language list) for, 134; use of real 284. See also localization
(German language list) for, 137f. transnational cultures (Hunnerz),
television, 61; role of in modern so- 219. See also culture
ciety, 70; as “window to the transportation model of communi-
world,” 72; as information gate- cation (Carey), as rooting opti-
keeper, 77; use of by French-, mism regarding CMC, 64
German-, and Italian-speaking transportation as ritual activity in
Swiss, 154 fig. 2 Western societies, 64
telnet, 131 Truth, “thick” and “thin” concepts of
Tesla, Nikola, 53f. (Walzer), 318
texts, as requiring shared values, Ttangji Ilbo (Korean parody), 267
316. See also oral communication Turkle, Sherry, 261
(Ong), 58
Thai language, use of as “ritual com- uncertainty avoidance (Hofstede),
munication” (Carey), 312, 312f.; as 7, 91f., 162f., 236n. 5; as factor in
issue in newsgroups, 313–15 technology diffusion, 7, 91, 98,
Thailand, 13, 15f.; emergence of In- 111f., 114; Japan as strong uncer-
ternet in, 307ff.; Usenet news- tainty avoidance, North America
groups in, 309–15; role of middle as medium uncertainty avoid-
class in, 322n. 5, 323n. 6 ance, 219; as more important for
theory, computer literacy, 273ff.; vs. intra-country growth, 115
culture theory, 268–73 Unicode, 14, 286
theory, and culture, 4 United Kingdom, Internet diffusion
theoretical complementarity (plu- in, 110; and McWorld, 295
ralism), 22 United States, cultural hegemony
“thick” culture vs. “thin” culture of, viii; Internet diffusion in, 110;
(Walzer), 14, 16, 22, 25, 28, 33n. and McWorld, 295; included in
11, 33n. 12, 318; background Nomura Survey, 268–76; sales of
knowledge as part of, 318 PCs, 301. See also American

