Page 399 - Cultures and Organizations
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364   CULTURES IN ORGANIZATIONS

            For dimension 6 (normative versus pragmatic), only one meaningful
        correlation with external data was found. Privately owned units in the
        sample were more pragmatic, public units (such as the police departments)
        more normative.
            Missing from the list of external data correlated with culture were
        measures of the organizations’ performance. This does not mean that cul-
        ture is not related to performance; it means only that the research did not

        find comparable yardsticks for the performance of so varied a set of orga-
        nizational units.
            The relationships described in this section show objective conditions
        of organizations that were associated with particular culture profi les. They
        point to the things one has to change in order to modify an organiza-
        tion’s culture—for example, certain aspects of its structure, or the priori-
        ties of the top manager. We will come back to this theme at the end of the
        chapter.


        Organizational Subcultures

                                                                   24
        A follow-up study by IRIC investigated organizational subcultures.  In
        1988 a Danish insurance company commissioned IRIC to study the cul-
        tures of all its departments, surveying its total population of 3,400 employ-
        ees. The study used the same approach as the previous Danish-Dutch
        project: open-ended interviews leading to the composition of a survey
        questionnaire.
            The total respondent population could be divided into 131 “organic”
        working groups. These were the smallest building blocks of the organiza-
        tion, whose members had regular face-to-face contact. Managers were not
        included in the groups they managed but were combined with colleagues

        at their level of the hierarchy.
            On the basis of their survey answers, the 131 groups could be sorted
        into three clearly distinct subcultures: a professional, an administrative, and
        a customer interface subculture. The first included all managers and employ-

        ees in tasks for which a higher education was normally required, the second
        all the (mostly female) employees in clerical departments, and the third
        two groups of employees dealing directly with customers: salespeople and
        claim handlers.
            Using the six dimensions from the Danish-Dutch study, the research-
        ers showed various culture gaps among the three subcultures. The pro-
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