Page 285 - Design for Environment A Guide to Sustainable Product Development

Chemical Industries 261

• Grow annual revenues by at least $2 billion from products
that create energy efficiency and/or significant greenhouse
gas emissions reductions for our customers (estimated at
least 40 million tonnes of CO equivalent reductions).
2
• Double revenues from nondepletable resources to at least $8
billion. DuPont has introduced a Renewably Sourced initia-
tive as a key pillar of new product development.
• Enhance the focus on protecting people, by introducing at
least 1,000 new products or services that help make people
safer globally. Examples include protective clothing materials
and disease-fighting disinfectants.

2. Footprint Goals
• Further reduce GHG emissions at least 15% from a base year
of 2004. (Since 1990, DuPont has reduced global GHG emis-
sions by 72%.)
• Reduce water consumption by at least 30% at sites where
fresh water is either scarce or stressed, and hold water con-
sumption flat at other sites.
• Ensure that 100% of fleet vehicles represent leading technolo-
gies for fuel efficiency and fossil fuel alternatives.
• Further reduce air carcinogen emissions at least 50% from a
base year of 2004. (Since 1990, DuPont has reduced global air
carcinogen emissions by 92%.)
• Ensure that 100% of global manufacturing sites have com-
pleted an independent third-party verification of their envi-
ronmental management goals and systems.

According to CEO Chad Holliday, “As an ingredient supplier in
countless value chains, we have a broad and deep impact on global
industries and therefore on global society.” The company is forming
partnerships around the world to speed the transformation toward
sustainability. For example, DuPont is working with BP to create a
new generation of biofuels that can be produced from locally grown
crops containing sugar, such as corn in North America, sugar beets in
Europe, and sugar cane in Brazil. The goal is to reduce dependence
on fossil fuels without threatening the food supply. According to
Chief Innovation Officer, Tom Connelly, DuPont will be growing in a
variety of new directions that emphasize biobased and renewable
materials.
As a result of DuPont’s commitment to environmental excellence,
the company has produced an impressive series of innovations that
benefit their customers in different industries. One example is Eco-
®
Concept automotive paint, described in Chapter 12. Another example
is triexta, a renewably sourced polymer carpet fiber that is used by
Mohawk Industries for residential carpeting (see Chapter 16).