Page 9 - Aamir Rehman - Dubai & Co Global Strategies for Doing Business in the Gulf States-McGraw-Hill (2007)

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C ONTENTS

Acknowledgments ix

Introduction
Introducing Dubai & Co. 1

PART 1

UNDERSTANDING THE OPPORTUNITY

Chapter 1
Lines in the Sand: The GCC in the Broader Middle East 19

Chapter 2
Think Again: Addressing Misconceptions about the GCC 37

Chapter 3
Here to Stay: GCC Market Attractiveness and Risks 63

Chapter 4
Silicon from Sand: Essential Background on the GCC 99

PART 2
DEVELOPING CORPORATE STRATEGIES

Chapter 5
A Piece of the Action: Strategies for Entering the GCC Market 131

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