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                170  Part 1 Introduction







































                                     Figure 3.20  Google apps (www.google.com/apps)





                                 An example of a consumer SaaS, word processing, would involve visiting a web site which
                                 hosts the application rather than running a word processor such as Microsoft Word on your
                                 local computer through starting ‘Word.exe’. The best-known consumer service for online
                                 word processing and spreadsheet use is Google Docs (http://docs.google.com) which was
                                 launched following the purchase in 2006 by Google of start-up Writely (www.writely.com).
                                 Google Docs also enables users to view and edit documents offline, through Google Gears, an

                                 open source browser extension.‘Microsoft Office Live’ is a similar initiative from Microsoft.
                                   As an indication of the transformations possible through web services see Figure 3.20
                                 which shows how Google’s mission to ‘manage the World’s information’ also applies to sup-
                                 porting organizational processes. Google Apps enables organizations to manage many of
                                 their activities. The basic service is free with the Premier Edition which includes more stor-
                                 age space and security being $50 per user account per year.
               Utility computing
                                   A related concept to web services is utility computing. Utility computing involves treat-
               IT resources and in
               particular software and  ing all aspects of IT as a commodity service such as water, gas or electricity where payment
               hardware are utilized on a  is according to usage. A subscription is usually charged per month according to the number
               pay-per-use basis and
               are managed externally  of features, number of users, volume of data storage or bandwidth consumed. Discounts will
               as ‘managed services’.  be given for longer-term contracts. This includes not only software which may be used on a
                                 pay-per-use basis, but also using hardware, for example for hosting. An earlier term is
               Application service
               provider          ‘applications service providers’ (ASP) which is less widely used now.
               An application server  Figure 3.21 shows one of the largest SaaS or utility providers Salesforce.com where cus-
               provides a business
               application on a server  tomers pay from £5 to £50 per user per month according to the facilities used. The service is
               remote from the user.  delivered from the Salesforce.com servers to over 50,000 customers in 15 local languages.
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