Page 213 - Effective Communication Skills Mastery Bible 4 Books in 1 Boxset by Tuhovsky, Ian
P. 213
remember this picture and the name connected with it much
better.
A few examples:
You just met Caroline. Imagine her wearing a big,
colorful necklace of coral beads. These corals are
heavy, have a strange shape and bright colors. She
bought this necklace in South Carolina.
You just met Adam. Imagine him dressed as a
dignified lady. She wears a long and beautiful dress
and has a fan in her hand, which she uses for cooling
herself. Now that it’s not Adam, you should address
him madam!
Kenny. You just checked your pockets and you have
no cash! You ask Kenny to lend you a penny, so you
can grab a nice cold beer together.
Ann. Imagine Ann dressed as a police officer and
holding a gun. She has an oversized police hat on her
head and a scared robber handcuffed to her wrist.
Ann and her big gun.
As you can see, it’s pretty simple. Anyone can create such
funny or silly associations in a few seconds. When you do this,
keep the created image in your head for a few moments.
Now if you have to remind yourself of a particular name, the
association will come immediately to your mind.
Note that you can create specific associations with many
names. Then, for example, when you meet another Caroline,
you will already know which image to use, without a need to
create a new one each time. I believe that this is a great idea,

