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                                                                                             Careers: An Overview


                sees or scans. Even if the company has resume-tracking  The interview should be ended by asking the inter-
                software, when a resume pops up from a search, a human  viewer to suggest other people with whom it would prof-
                resources professional will read it. A resume creates an all-  itable to talk.  Then ask permission to mention the
                important excellent first impression.            interviewer’s name when contacting those recommended.
                                                                    Within twenty-four hours of the interview, send a
                Search for jobs. Acquire knowledge about various career  thank-you note. John Klube, site manager for the Army
                choices. The following is a list of the most popular careers  Career and Alumni Program at Fort Carson, Colorado
                for the twenty-first century (Occupational Outlook Hand-  (1998), also recommends additional follow-up, stating
                book, 2000): (1) air transportation-related occupations,  that never hearing from a candidate again makes inter-
                (2) engineering and engineering technicians, (3) architects  viewers feel used. He recommends contacting interviewers
                and surveyors, (4) computer, mathematical, and opera-  again four or five weeks after the initial interview to thank
                tions research, (5) scientists and science technicians, (6)  them again and to let them know how any referrals
                legal, (7) social scientists, (8) social and recreation work-  worked out.
                ers, (9) teachers and instructors, counselors, and library
                occupations, (10) health diagnosticians, (11) health  Figure the Level of Salary. Check with employment agen-
                assessment and treating, (12) health technologists and  cies, read the want ads in local papers, and talk with oth-
                technicians, (13) communications-related, (14) visual arts  ers to find out what an expected salary should be. There
                and design, (15) performing arts.                are Internet sites, such as salary.com or homefair.com, that
                   Determine what education is needed. Research the  will calculate and compare the cost of living in cities
                qualifications necessary. Use the Internet to begin gather-  worldwide, based on selected origin and destination sites.
                ing facts on a particular career. Firm-specific data can be  For example, if a job-seeker currently live in Denver, Col-
                found in books such as Hoover’s Handbook of American  orado, and wants to move to Boston, Massachusetts, that
                Business,  Dunn’s Regional Business Directory, and other  information should be entered.  The online calculator
                business directories available online or in library reference  would calculate if $100,000 in Denver would be equal to
                sections. Judy Kaplan Baron, a nationally certified career  a salary of $154,621 in Boston.
                counselor in San Diego, recommends reading about a tar-
                get occupation in resources such as the Occupational Out-  SEARCH STRATEGIES
                look Handbook published by the U.S. Department of  The Myers-Briggs Personality  Test, discussed earlier, is
                Labor.
                                                                 useful in helping determine interests and capabilities. The
                   Baron believes that it does not occur to most people  figures published by Bernard Haldane Associates (Vin-
                to use friends, co-workers, and neighbors as referral  cent, 1998), a nationwide career search firm, show that
                sources: “You may have what you need as a referral living  nearly 70 percent of all jobs are acquired by those who
                right next door.”                                mix personal initiative with a compelling search strategy:
                                                                 building professional contacts and making themselves
                Research the company and/or industry. The task of busi-  known to employers. A job seeker does this through brief,
                ness research has gotten easier, since the Internet contains  data-gathering dialogues with corporate managers and
                information on almost every business. Use search engines  referrals by those managers to other knowledgeable
                to gather information on public and private companies or  sources; candidates can gather real-world tips for career
                use information gleaned from the local library.  success and gain valuable professional contacts.


                Prepare for an interview. Knowledge is power, especially  Roles of colleges and universities.  Most of the careers
                in an interview. The more known about the company and  listed earlier require education beyond high school. The
                what is going to occur in an interview, the more likely you  length and type of education varies from technical train-
                are to be an intelligent candidate. If you are familiar with  ing to a doctoral degree.
                the interview procedure, you can talk confidently to a  Advances in technology have changed the traditional
                potential employer. Rather than worrying about the  role of the college and university. The Internet, computer-
                upcoming interview, time can be spent rehearsing and  assisted training (enhanced by video technology and
                preparing for the interview.                     courseware authoring tools), interactive CD-ROMs, and
                   Be aware of implicit rules during the interview. Never  distance learning can provide education beyond high
                ask for a job and respect the interview’s time limits. When  school. Training for a career involves competencies consis-
                time is up, offer to end the meeting. Maintain the conver-  tent with the demands of business and industry. Com-
                sation only if urged by the interviewer to do so.  puter skills, subject-matter skills, and the soft skills of


                ENCYCLOPEDIA OF BUSINESS AND FINANCE, SECOND EDITION                                        79
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