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Chapter 1 • Introduction to Enterprise Systems for Management  5


                                                         Ad Hoc Unscheduled
                                                         Summarized Infrequent
                                Unstructured             Forward Looking External
                                                         Wide Scope
                                          Strategic Planning
              Decision Requirements
                                                               Information Requirements

                  Semi-Structured        Management Control
                                                                           Prespecified
                                                                           Scheduled Detailed
                                                                           Frequent Historical
                                                                           Internal Narrow
                                                                           Focus
            Structured                 Operational Control



                     Finance    Human     Accounting   Operations  Marketing
                     Function   Resources  Function    Function    Function
                                Function
            FIGURE 1-1 Management Pyramid with Information Requirements

                 Enterprise systems, therefore, are a crucial component of any successful organization
            today. They are an integral part of the organization and provide computer automation support for
            most business functions such as accounting, finance, marketing, customer service, human
            resource management, operations, and more. In general, they play a critical role in both the
            primary and secondary activities of the organization’s value chain. 1

            Information Silos and Systems Integration
            As organizations become larger and more complex, they tend to break functions into smaller units by
            assigning a group of staff to specialize in these activities. This allows the organization to manage
            complexity as well as some of the staff to specialize in those activities to enhance productivity and
            efficiency. The role of information systems has been and always will be one of supporting business
            activities and enhancing the workers, efficiency. Over time, however, as business changes and
            expands, systems need to change to keep pace. The result is sometimes a wide variety of information
            systems and computer architecture configurations, which creates a hodgepodge of independent
            nonintegrated systems. These systems ultimately create bottlenecks and interfere with productivity.
                 In today’s globally competitive environment, an organization will find it very difficult to
            operate and survive with silo information systems. Organizations need to be agile and flexible,
            and will require the same from their information systems. These systems need to have integrated
            data, applications, and resources from across the organization. Integrated information systems
            are needed today to focus on customers, to process efficiency, and to help build teams that bring
            employees together that cross functional areas.


            1  Porter, M., and Millar, V. (July–August 1985). How Information Gives You Competitive Advantage. Harvard Business
            Review.
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