Page 53 - Everything I Know About Business I Learned

Honesty and Integrity

✔ Dissolve any relationships that even hint at being unethical,
immoral, or illegal.
✔ Keep your eye on the prize: your customers. There is a reason
they put their faith in you. Without an organization that
espouses honesty and integrity, the quality of service to your
customers will suffer.
✔ Be transparent. When people see that you have nothing to
hide, they will work with you, not against you. Make your
word your commitment. Say what you mean, and do what
you say, beyond reproach. Have personal integrity.
✔ Express your role as a good corporate citizen. You will
enhance your reputation and touch lives in ways you may
have never expected.
✔ Be accountable to your people and your actions. Follow
through on your commitments.

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