Page 264 - Executive Warfare
P. 264

EXECUTIVE W ARF ARE



            If you are thrown on that fire, you may not rise from it like a phoenix
         because the entire organizational world is so much less forgiving than it
         used to be—and less forgiving because of fright.
            None of this should make you risk-averse, however. It should just make
         you a little more careful not to overpromise, not to carry dead weight in
         your operation, and not to go near anything that might embarrass your
         directors.




                        THE NEW OWNERS—DELIVER FOR
                      THESE PEOPLE OR PREPARE TO VACATE
         In this new climate, the people who invest in your organization, whether
         as owners or as donors, are much more active and aggressive than they
         used to be. We’ve become a culture of people who expect and demand
         high returns—boomers saving for their retirements, Gen-Xers ready to
         move to a bigger house, and billionaires trying to lead a green revolution
                                       or eradicate a disease.
                                         To be successful, executives have to
                 BOARDS ARE NOW
                                       listen to these demands. But they also
                 BOGGED DOWN IN
                                       have to draw the line at certain kinds of
                 MINUTIAE. IF YOU
                                       interference from their investors and do
                 WANT TO RISE IN
                                       what’s best for the organization.
                 THIS NEW
                                         In my opinion, former Home Depot
                 ENVIRONMENT, YOU
                                       CEO Bob Nardelli clearly drew the line in
                 HAVE TO BE
                                       the wrong place in 2006, at an annual
                 REASSURING TO
                                       meeting where the shareholders had lots
                 THESE NERVOUS
                                       of questions for the board about the stag-
                 NELLIES.
                                       nating stock price and Nardelli’s com-
                                       pensation. Only there were no other
         board members present besides Nardelli, and according to New York Times
         reporter Joe Nocera, who attended, “the now-deposed Home Depot chief
         executive refused to answer so much as a single question from shareholders.”



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