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x<< Acknowledgments

        Amanda Lotz, Robin Coleman, Susan Douglas, and Derek Vaillant have
        been eager mentors and I am deeply grateful to them for helping me negoti-
        ate the ups and downs of academic life. My intellectual and academic debts
        to Paddy Scannell are simply too numerous. I can only hope that the conver-
        sation we have been having over the past few years continues well into the
        future. A number of friends and colleagues at Michigan have listened, read,
        critiqued, and helped make this a better book. In particular, I would like to
        thank Dan Herbert, Sheila Murphy, Mrinalini Sinha, Ram Mahalingam, Lee
        Schlesinger, Matthew Hull, Rebecca Grapevine and others in the Kitabman-
        dal group, Shazia Iftkhar, Will Glover, Farina Mir, Juan Cole, Sunil Agnani,
        Nadine Naber, Evelyn Alsultany, and Sean Jacobs. I am also grateful for the
        material support that I have received from the University of Michigan: start-
        up research funds from the College of Literature Science and Arts, a junior
        faculty research grant from the Rackham Graduate School, a travel grant
        from the Center for International Business Education, and a publication sub-
        vention from the Office of the Vice President for Research. I am also grateful
        to Susan Douglas for organizing a manuscript workshop at a crucial stage,
        and to John Caldwell and Radhika Parameswaran for being such terrific
        interlocutors. Two graduate students in Communication Studies exceeded
        all my expectations and taught me a great deal as they helped me with vari-
        ous aspects of research toward this book: many thanks to Lia Wolock and
        Brad Jones. I should also make public my indebtednes to Shevon Desai, a
        wonderful librarian at Michigan who listened patiently to many a research
        query and pointed me in just the right directions.
           At Michigan and beyond, an ever-expanding network of friends and
        colleagues have helped, in ways both direct and subtle, shape many of the
        ideas in this book: thanks to Marwan Kraidy, Sreya Mitra, Josh Jackson,
        Megan Ankerson, Russ Neuman, Joseph Straubhaar, Nancy Baym, Yeidy
        Rivero, Madhavi Mallapragada, Joseph Turow, Monroe Price, Katherine
        Sender, Paula Chakravarty, Sangeet Kumar, Bill Kirkpatrick, Serra Tinic,
        Tim Havens, Nitin Govil, Sudhir Mahadevan, Bhaskar Sarkar, Rohit Cho-
        pra, Manan Ahmed, S V Srinivas, Lawrence Liang, Ravi Sundaram, Miranda
        Banks, Vicki Mayer, Ranjani Mazumdar, Ratheesh Radhakrishnan, Rosie
        Thomas, Daya Kishan Thussu, Tarik Sabry, Zeynep Gursel, Navaneetha
        Mokkil-Marathur, Pavitra Sundar, Sugi Ganeshananthan, Nilanjana Bhat-
        tacharjya, Neepa Majumdar, William Mazzarella, Amit Rai, and Carolina
        Acosta-Alzuru.
           In Bombay, New Delhi, New York, and Los Angeles, I am indebted to all
        those who took time away from their busy work schedules to talk to me. In
        particular, I would like to thank Shashank Saksena, Parmesh Shahani, Gargi
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