Page 3 - From Bombay to Bollywoord The Making of a Global Media Industri

P O ST MILLENNI AL P O P
General Editors: Karen Tongson and Henry Jenkins

Puro Arte: Filipinos on the Stages of Empire Your Ad Here: The Cool Sell of Guerrilla
Lucy Mae San Pablo Burns Marketing
Michael Serazio
Spreadable Media: Creating Value and
Meaning in a Networked Culture Looking for Leroy: Illegible Black
Henry Jenkins, Sam Ford, and Masculinities
Joshua Green Mark Anthony Neal
Media Franchising: Creative License and From Bombay to Bollywood: The Making
Collaboration in the Culture Industries of a Global Media Industry
Derek Johnson Aswin Punathambekar