Page 138 - How Cloud Computing Is Transforming Business and Why You Cant Afford to Be Left Behind
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MANA GEMENT STRATEGIES F O R THE CL OUD R EV OL UTION



                 look like two or three years from now. Only 16 percent of data
                 center applications or “workloads” have been virtualized, ac-
                 cording to Gartner. Thus, much of the market remains up for
                 grabs. Gartner predicts that 50 percent of data center work-
                 loads will be virtualized by 2012, so this picture is going to
                 change.

                     All this competition to establish a dominant virtual file for-
                 mat is actually an indicator that cloud computing encourages
                 open standards. In another bid to increase virtualization of
                 servers with Microsoft’s Hyper-V, not only has Microsoft
                 teamed up with Citrix to back VHD, but it has also promised
                 that VHD will remain an open format, not subject to changes
                 that leave the customer faced with the need to upgrade to a

                 new product and subject to new license charges. It does so
                 with a nonbinding but highly public statement: its Open Spec-
                 ification Promise.
                     The pressure of VMware’s current virtualization domi-
                 nance has prompted Microsoft to adopt a stance of being
                 more open than VMware on the virtual machine file format.
                 The Open Specification Promise is different from actually
                 putting a specification in the open under the authority of a
                 standards body. Nonetheless, having some guarantee of open-

                 ness, regardless of how it came about, is preferable to having a
                 purely proprietary spec. Microsoft’s stance, and its growing in-
                 fluence with Citrix Systems in the virtualization market, may
                 one day force VMware to follow suit with a greater openness
                 on its VMDK.
                     What’s most important here is to realize that business
                 users’ virtualization choices will end up guiding their cloud



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