Page 2 - How to write effective business English your guide to excellent professional communication by Fiona Talbot

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PRAISE FOR

HOW TO WRITE

EFFECTIVE BUSINESS

ENGLISH

THIRD EDITION

‘If you need a handy toolkit for improving your business writing across
media and generations, this practical guide is packed with advice, tips
and examples to help you do just that.
It works for both native and non-native English speakers wishing to
inject more vitality and clarity into their business writing. I recommend
you keep it close to your computer or laptop – or in the office to help
colleagues boost their writing skills. Dip into it when you need some
inspiration.
As language evolves so too should our business writing skills if we
wish to stay ahead of the competition. The author’s #wordpowerskills
system (in four easy-to-use steps), checklists and tips will ensure your
writing leads to action, reaction and results. It will energize your
business writing and your readers’ experience.
I will definitely recommend this book to my students, especially the
section on generational writing. It’s not all WhatsApp and Snapchat in
the world of work. Writing effectively so your business messages shine
through today’s digital noise is a valuable, sought-after skill for your
employability.’
Louise Stansfield, Senior Lecturer, Metropolia Business School,
Metropolia University of Applied Sciences, Finland

‘I have been managing international initiatives with native and
non-native English-speaking colleagues from many countries. This
means working together…without ever meeting in person!