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Non-Newtonian Fluids 471


        viscous dissipation of the fluid. Thus, G ' is called the storage modulus and G " is called the
        loss modulus.
           writing



        where



        and





        we have,



        Therefore, taking the real part of Eq. (v), we obtain, with Eq. (ix)




        Thus, for a Maxwell fluid, the shear stress response in a sinusoidal oscillatory experiment under
        the condition that the inertia effects are negligible is




        The angle <5 is known as the phase angle. For a purely elastic material in a sinusoidally
        oscillation, the stress and the strain are oscillating in the same phase (d - 0 ) whereas for a
        purely viscous fluid, the stress is 90° ahead of the strain.

        8.2    Generalized Linear Maxwell Fluid with Discrete Relaxation Spectra

           A linear Maxwell fluid with N discrete relaxation spectra is defined by the following
        constitutive equation:






        where
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